We shape a tool in a certain manner, adhere to a food taboo, or think about fairness in a particular way, not because we individually have figured out that behavior’s adaptive value, but because we instinctively trust our culture to show us the way.
This article is concerned with explaining the connection between differences within perceptions of reality and diverse cultural backgrounds. It is also calling attention to the the fact that the Western culture is overrepresented in scientific research; therefore, the universality of some research needs to be questioned.
The different ways people perceive the Müller-Lyer illusion likely reflects lifetimes spent in different physical environments. American children, for the most part, grow up in box-shaped rooms of varying dimensions. … The more time one spends in natural environments where there are no carpentered corners, the less one sees the illusion.